Rituals Market is a vibrant, experience led market in Bournemouth town centre, offering workshops, live music, and events that go beyond a typical transactional market. The aim is to increase footfall and drive economic growth into the town centre. Initially running Fridays to Sundays throughout the summer, the long-term vision is to establish a permanent, indoor, location for Rituals market, in the former Beales department store. The market is inclusive to all, but the branding targets a younger audience, reflecting their current preference for spending on experiences. The branding intentionally has a playful, festival-like aesthetic to position it as an experience rather than a typical market.